Traditional Marketing VS Digital Marketing

Traditionally, the term “market” refers to the place where buyers & sellers meet for exchange of goods & services. Market is the very common term,known to all, but depending upon the quantity of goods handled, there are wholesale market & retail markets.
In the modern concept sense the term “market” has a broader meaning. It refers to the sets / collection of actual or potential buyers of a products & services.There are various categories of the marketing, but there are two main segment, first being the traditional marketing & second, being the digital marketing. In this article, we will discuss about these methods in details.01) TRADITIONAL MARKETINGTraditional marketing refers to any type of promotions, advertising or publicity,which are generally used by the companies/ business entities for a longer period, & that has a proven success rate.In old times, marketing was defined as the flow of goods & services from producers to consumers. This is a product oriented definition of marketing. The producer concentrate only on the products that what they can produce / manufacture, & need of consumers are not taken into the consideration.Methods of traditional techniques include print advertisement, such as newsletters, billboards, newspapers ads. Other forms are television, commercials, radio -broadcasting advertising about the product or service of any company.NEED OF DIGITAL MARKETINGSince the technology is advancing in now-a-days, that demands the change in everything. The digital marketing is a part of the computerisation. Talking for about 20 years back, there was no computers, no mobile phones & of course, no internet connection. But as the technology grows, after some time mobiles phones & computers are introduced into the life of human being. After some more time, internet facilities got introduced, which bring about the digital revolution. Examples of the digital marketing includes the websites, social media networks, emails are the common. The digital marketing is similar to traditional one but by using the digital devices & information technology. It is Faster, reliable & easy to find medium & therefore accepted worldwide.02) DIGITAL MARKETINGDigital marketing is a broad term that refers the marketing through the online medium like search engines,websites, social media networks & emails.Digital marketing is sometimes also called the online or internet marketing.Digital (latest) marketing technique include the SEO (search engine optimization), SEM (Search engine marketing), content marketing, campaign marketing, e-commerce marketing & social media marketing.There are various reason for the growth of digital marketing.1) Digital marketing techniques are more cost effective than traditional concept.
2) Digital process faster than old one, thereby result oriented.
3) Any individual / company track his/ her performance.
4) All process being reliable, generates better revenues.
5) Digital media facilitate the interaction with targeted audience.However, there are various factors that affect the process of firm’s ability to develop & maintain the successful transaction & relationships with the target customers. There is generally two types of environment inside any organisation. One is stable, not changing with time & changes are very frequent. Second being the dynamic field that keep on change according to the demand.For carrying out the successful business, either it may be old or new, one need to give the proper attention on choosing the right consumers, creating the audience & by developing the superior value of the service / products.

There is an excessive amount of traffic coming from your Region.

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Overview of the Ministry of Education

The MoE is New Zealand’s main state education organization.Originally there was a huge state department covering all aspects of educations, aptly named The Department of Education. This DoE was disbanded in 1989 and converted into more specialized organizations.The Ministry of Education does not teach per say but tries to set education standards in New Zealand as well as develop and expand policies.The ministry offers many services to education providers, parents and the government.They offer a wide range of services as well as information. Some of areas are listed below;Help for Education OrganizationThey get involved with education organizations to help ensure they are following the teaching guidelines and policies.They also provide support to these organizations to make sure they have all the information they need to provide a quality teaching experience to their students.Helping ParentsThey also do a great job helping parents directly.They help the parents make the right decision regarding which education organization is right for them and showing them all their options to help them make an informed decision when it comes to educating their child.Researching EducationThey also are very much involved with researching the current and future state of education systems in New Zealand. They can use this research to better help them make the right policy decisions and other aspects of education leadership.Developing PoliciesAnother responsibility of the ministry is to develop policies for the education systems in New Zealand. The aim of these policies is to help raise the standards of education.Resources for TeachersThey also provide an immense offline and online research resource for teachers. The teachers can refer to this information resource to ensure they are following the correct standards of education, ways to determining their progress as a teacher and learning about how they can further themselves by taking part in advanced scholarships.Providing Help for StudentsThey also help students directly especially for students with special learning needs. This can be a great help to the student who is having problems keeping up or following a particular education program.As well as the areas listed above they also offer a number of useful resources online including a directory listing of early childhood education and childcare providers.This is useful for parents as they can choose a certain location (region and city) and the type of service they are looking for (playcentres, casual education providers etc) and it will show them a list of providers in that area.You can click here to find the ministry’s website which has a vast array of education resources for parents, teachers and education providers.